Advertisers

Advertising with Wavecam

Wavecam offers a variety of highly effective and unique advertising opportunities. Watching the Wavecam glide through the air is a mesmerizing experience, as are the amazing visuals that are recorded by the system. There are four primary ways (described below) that the Wavecam can generate revenue. Advertisers who want to associate their companies or brands with a new technology that provides great visuals and is particularly appealing to a younger demographic will love the Wavecam.

Wavecam creates fan interest and is ideal for capturing fan images which can be streamed live to in-house productions or other sponsorship opportunities.

On-Trolley Advertising

The Wavecam trolley itself can be presented as a striking, six-sided Wavecam sign. Always visible to in-arena fans and often in the view of other cameras during broadcast productions, the Wavecam attracts attention whenever it moves. Despite its eye-catching appeal, the Flying Trolley Billboard is never in the game sight line of fans. The size and configuration of the advertisement can be customized to meet sponsor requests.

Sponsorship/Naming Rights

On-air mentions are a highly effective way to promote brand message, particularly if the on-air mention is combined with the visuals of the Flying Trolley Billboard and/or unique images captured by the Wavecam. An example of an on-air mention might be "today's aerial coverage is brought to you by the Wavecam - bringing you Winning Views...Every Day." In cases where the Wavecam "Flying Billboard" can recognize and acknowledge any individual or entity who helped fund the acquisition of the technology. For instance, the Flying Billboard could be adorned with a message, such as "Class of '94 Wavecam."

"Bug In The Corner" Naming Rights

A highly effective way for advertisers to associate with Wavecam's Winning Views is to simply place a brand message in the corner of the TV screen every time the director cuts to a Wavecam shot.

Unique Angles

Wavecam increases the value of in-arena advertising inventory. Wavecam's unique camera angles allow the broadcast audience to see many in-venue signs that would otherwise not be seen on air.